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BPM Music x Soulection
Project type
Event Production and Strategic Partnership
Date
December 2023
Location
Los Angeles
BPM Music partnered with Soulection for their highly anticipated New Year's Eve event at The Palladium, featuring performances by Thee Sacred Souls, Joe Kay, and Donovan's Yard. As a key sponsor, BPM Music played a crucial role in facilitating event production and ensuring a seamless experience for attendees.
The collaboration aimed to achieve several strategic objectives, including expanding brand awareness within a new target audience, leveraging strategic brand placement, and gathering high-quality content for future marketing efforts. Through this partnership, BPM Music successfully positioned itself within a vibrant and culturally rich community, enhancing its visibility and reinforcing its brand identity.
This partnership not only strengthened BPM Music’s presence in a new market but also provided valuable content that will continue to support future marketing initiatives.
